Artists to the world
Project artists from Santa Catarina internationally through positioning, circulation, residencies, exchanges and launches in relevant art centres.
International journey · Digitalism
Creative Particle Accelerator
A selective journey to reframe, finance and launch artistic careers internationally.
The programme connects artistic identity, career strategy, collecting, cultural circulation and international presence. Its purpose is to make the world recognise the strength of artists from Santa Catarina — and prepare Brazil to recognise it as well.
Explore the journeyPhase 01 · Selection
The journey begins with an invitation.
Participation is by curatorial invitation, arising either from an application or direct programme outreach. The criteria are still being designed and will be transparent. Originality, alignment with the Accelerator’s vision and compatibility with its values already form the basis of selection.
01Originality
02Alignment
03Vision
04Values
05Potential
Digitalismo
Two audiences · Two directions
Accelerate artists. Build audiences. Develop collectors and the press.
The Accelerator builds a shared perception among collectors and the public: artists from Santa Catarina can operate at a world-class level and achieve recognition inside and beyond Brazil. It therefore develops both the artist’s career and the cultural maturity of those who follow, interpret and collect the work.
Collectors Club
Build a local community through business networking, cultural experiences and art-investment education, preparing members to recognise careers with medium- and long-term appreciation potential.
More mature audiences
Bring international references and validation to Brazil, expanding the public’s ability to recognise quality, audacity and innovation in artists from Santa Catarina.
A press prepared for the world
Educate journalists about the international art market and the programme’s medium- and long-term vision, creating a communication pool capable of presenting the movement to Brazil and the world.
First invited artists
Two careers begin the international journey.
Artist · Founder of Digitalism · Immortal of ABBA
Cristiano Chaussard
Career reframing, an international launch strategy and preparation for a new phase of artistic circulation beginning at the Louvre.
Visit the artist’s websiteArtist · Immortal of ABBA
Jackson Flávio
Career reframing, stronger artistic presence and preparation for an international launch designed to expand circulation, repertoire and market.
Visit the artist’s websiteAcceleration path
From selection to international launch.
Selection by invitation
Identify artists through applications or direct outreach, considering originality, alignment of vision, values and development potential.
Career reframing
Revisit identity, narrative, work, portfolio and positioning to build a coherent and recognisable international trajectory.
Elastic pricing
Offer local collectors editions linked to the international work at 50% of the intended Louvre price, creating a nominal 100% progression in the international price list and financing the career launch. The business model provides for future resales of the same work to generate contractual percentages for the artist and the Accelerator. This is a value-creation and participation strategy, not a resale or return promise.
International launch
Prepare the exhibition, institutional relations, communication, collector engagement and a decisive entry into a globally recognised art centre.
Residencies and exchanges
Create immersion in different cultural contexts to expand repertoire, worldview, research and conceptual depth.
Artistic circulation
Develop visits and relationships with relevant art centres, studios, institutions, galleries and international circuits.
Consolidation
Turn the launch into career continuity, new relationships, market presence and strength for future projects.
The energy of Digitalism
The same innovation that transforms companies can transform art.
Santa Catarina is already recognised for the innovative energy of its technology companies. The Accelerator brings that same force into art through Digitalism. This is not a rupture with classical beauty, but a liberation from limits of medium, language and circulation. The movement draws deeply from the quality, audacity, style and beauty of those that came before it, while adding freedom to the production, distribution, commercialisation and logistics of the artwork. Innovation does not replace tradition; it expands what art can be and how far it can travel.
Collective construction
An international career is never launched alone.
The Accelerator brings together artists, collectors, curators, cultural institutions, universities, companies and benefactors. Each relationship helps create the field a career needs to gain vision, resources, circulation and permanence.