One reality, many media
Matter, image, sound, code, movement and immersive environments may belong to the same artwork.
An artistic movement founded by Cristiano Chaussard
Digitalism
The Manifesto for Digitalism
A movement for a reality in which the physical and the digital can no longer be separated.
Presented during the centenary of Brazil’s Modern Art Week, with the support of PUC-SP, the manifesto proposes more than a new technique: it names the condition in which contemporary art is created.
Digitalism is not art made with technology. It is art made in the reality technology has transformed.
What is Digitalism
Matter does not disappear. Language ceases to belong to a single medium.
Image, painting, photography, sound, code, movement, embroidery, print and immersive environments may coexist in the same artwork. Technology enters the artistic vocabulary until it disappears inside the experience.
Digitalism in seven frames.
A visual synthesis of the movement: matter, technology, imagination, authorship and freedom of media in one sequence.
The proposition, stated in full.
The complete reading preserves the origin, rhythm and intention of the Manifesto for Digitalism. The film does not summarize the movement: it records the formulation that made it public.
An open, plural language that remains under construction.
Technology as language
Digital tools are not ornament or spectacle. They become expressive vocabulary in the artist’s hands.
The human remains the author
Technology expands perception and possibility; intention, sensitivity and authorship remain human.
The physical is not abandoned
Digital meets canvas, pigment, textile, stone, projection and space. Each medium adds presence.
Legacy remains active
Modernism, Surrealism, Pop Art and other movements are not erased: they become material for new combinations.
The artwork crosses borders
A creation may exist as object, animation, projection or environment and meet audiences in different places.
The movement is collective
Cristiano Chaussard initiates the proposition; other artists and audiences expand, challenge and keep Digitalism alive.
A movement born from its time.
Istanbul
The international journey begins, taking hybrid digital works into the contemporary art circuit.
The manifesto
Public presentation during the centenary of Brazil’s Modern Art Week, with the support of PUC-SP.
The exhibition
Digitalism — The Centenary of Brazilian Modernism occupies Galeria Itaguaçu + Arte in São José.
Public expansion
The movement reaches FIN and the Museum of Image and Sound of Santa Catarina, in Florianópolis.
Continuity
Physical works, animation, sound, augmented reality, projection, 3D environments and collaboration.
Artists · collectors · audiences · press and partners · sponsors
Creative Particle Accelerator
From creative potential to international presence.
A market infrastructure and a school of perception. The programme selects artists, reframes trajectories, professionalizes documentation and pricing, develops buyers, educates audiences and the press, promotes international circulation and supports consolidation.
Explore the Accelerator ↗- 01Selection
- 02Reframing
- 03Positioning
- 04Pricing
- 05Launch
- 06Circulation
- 07Consolidation
The idea finds matter, scale and movement.
01
Pareidolia
Perception and recognizable images where they do not literally exist.
View collection on the art site ↗
02
Underexposure in Microcosms
Scale, cartography and landscapes revealed by a gaze that crosses distances.
View collection on the art site ↗
03
Unrealism
Recognizable architectures and realities crossed by digital imagination.
View collection on the art site ↗
04
Textile Art
Surface, body and movement. Co-authored with Vanusa Riquelme, 2022–2023.
View collection on the art site ↗The experience
Technology should disappear. Emotion should remain.
Augmented reality, 3D environments, animation and sound do not explain the artwork: they expand what it can do. The visitor no longer observes only a surface and begins to move through layers.
Enter the experiences ↗
Digitalism begins with a proposition. It continues with everyone who transforms it.
The movement welcomes artists, researchers, curators, institutions and audiences interested in building new relationships between art, technology and human presence.
Discuss Digitalism ↗